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Target Audience

The need to color correct and adjust brightness, contrast and saturation are some of the most common needs of
anyone who deals with digital images. It is fair to say that almost every image captured could benefit from
adjustments in these categories. Modern digital cameras continue to get better and do a good job of providing
proper exposure and a good guess at color in most cases. However they suffer from the same problems that
Photoshop does, they are not human, they perceive color only as numbers and can only attempt to make corrections,
like auto white-balance, mathematically which yields varying results.

PhotoTune 3 provides both seasoned professionals and advanced amateurs a quick and easy way to correct images. And for those new to digital photography or working with digital images, they will be able easily improve their images without advanced knowledge of color theory or Photoshop. 


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